It is the second year that etc, the luxury lifestyle magazine for the North East, has held the event at the Stadium of Light.
The free event featured a variety of exhibitors from across the region, covering everything from stylish home furnishings and luxury beauty products to homemade jams, cakes and jewellery.
The event, sponsored by North East Business and Innovation Centre (Bic), Bijoux Interiors and Gifts, Barnado’s and Dunelm Homes, was attended by more than 1,000 people.
Victoria Thompson, head of communications for BIC, said: “We are helping more people set up lifestyle businesses, so being involved with etc is brilliant.”
Make up Artist Amanda Bell set up her business with the help from BIC and she was also at the event.
She said: “It has been a really good day. The atmosphere is nice and relaxed and people are browsing with smiles on their faces.”
Cakecetra had a selection of delicious cakes for sale. Sales assistant Amanda Jane Galey said: “We came to the etc home show last year and we loved it. We’ve been really busy and our carrot cake has sold out. We’ll be coming along to the Magic of Christmas event.”
Lov Skincare and Cosmetics limited gave hand massages using Tropic skin care products, a brand backed by
Sir Alan Sugar. Fiona Joseph, an independent consultant for The Pampered Chef, showed people how cooking is make easy using specialist kitchen equipment.
Etc’s commercial manager Chris Mace said: “The day has been great. We’ve had a nice continuous flow of people and more than 1,000 through the door by lunchtime.
“A face-painter has proved really popular with the children and we’ve had a nice cooking demonstration by Sunderland AFC’s chef.
“It’s been great.”
Mandy Dunn came from Peterlee with her family for the show.
She said: “We’ve really enjoyed the day. It’s been a nice change, there’s a lot of variety.
“I’ve bought some jams and cakes and the kids have had their face painted.”